Add stills to your motion project.
Video production and photography fit well together. We often find that it is very easy to add photography to a video shoot and increase the value-add of a production day. Our goal for many shoots is to put as much production value as possible into the shoot, then to turn around and turn that shoot into as many pieces of content as possible. Photography is a great way to do that. If we’re getting talent, if we’re lighting a scene, we might as well get as much value as possible out of that moment.
Real Life Solves
We took this concept to its peak on a commercial shoot for a law firm called Nicolet Law. We staged a photo shoot and then filmed it behind-the-scenes-style to create the commercial. This way, we were able to create multiple commercials over a two-day shoot while getting a new set of bio photos for all of the attorneys at the firm.