Case study
Tanjiro
Xavier Goodman//2021//Music Video
Direction//Cinematography//Production//Animation//Post Production//Direction//Cinematography//Production//Animation//Post Production//
The breakdown
Xavier Goodman is an artist and actor with ambitions that stretch well beyond music. When he told director Matt Genesis he wanted to lead action movies, Matt saw an opening: take one of Xavier’s songs and use it to explore a sci-fi world he’d already been developing. What started as a music video quickly became something closer to the opening chapter of a much bigger story.
The brief
What in the f*ck are we making?
An action adventure sci-fi thriller animated music video short film thing. That's what the f*ck.



It's kinda like if John Wick had a baby with Childish Gambino
Tanjiro // BTS
Tanjiro // Test Move
“They have just enough ‘cowboy’ in them to get crazy with me, which is a definite plus as a director.”
— Matt Genesis, Director
Made by Good People
Crew
- Director
- Matt Genesis
- DP
- Marcus Taplin
- Production Company
- Current Resident
- Talent (Xavier)
- Xavier Goodman
- Talent (Lareta)
- Gabby Thomas
- Talent (Scientist)
- Geoff Jones
- Talent (Agent Piker)
- Andrew Fisher
- Talent (Kid 1)
- Amelie Pankonin
- Talent (Kid 2)
- Damaiah Jackson
- Talent (Kid 3)
- Jocelyn Sanchez
- Talent (Agent)
- Ben Robertson
- Talent (Agent)
- Muhammad Zoff
- Talent (Agent)
- Marlon Schaffer
- Talent (Agent)
- Ngawang Thokmey
- Talent (Agent)
- Cabdibari Mohamed
- Talent (Agent)
- Hannah Simpson
- Talent (Agent)
- Dahmain Ramsammy
- Talent (Agent)
- Henry Mulligan
- Talent (Agent)
- Joy Ford
- Talent (Agent)
- Kim Hermes
- Talent (Agent)
- Larz Vidar
- Stunt Producer
- Ben Robertson
- Stunt Coordinator
- Tom Ringberg
- Stunt Driver
- Jake Stone
- Stunt Team
- Jake Stone
- Stunt Team
- Mike Lubke
- Stunt Team
- Mason Tyer
- Stunt Team
- Jade Michael Lefever
- Stunt Team
- Lance Krohn
- 1st AC
- David Ishida
- 2nd AC
- Andrew Klien
- Drone Op
- Chris Behnen
- Bolt Op
- Carsten Johnson
- Bolt Assist
- Josh Becker
- Camera Tech
- Scott Hoffman
- Camera PA
- Will Hanson
- Camera PA
- Megan Smith
- Gaffer
- Layton Umpleby
- Electric
- Kanga Glick
- Key Grip
- Zach Pirolli
- Dolly Grip
- Max Sjoberg
- Rigging Grip
- Dave Pope
- Grip
- Eugene Langlois
- Grip
- Anthony Flores
- Grip
- Alex Hall
- Grip
- Matt Myers
- Swing
- Connor Mclevish
- Production Designer
- Sam Deans
- Blood and SFX
- Tiny Proctor
- HMU and SFX
- Matt Baehr
- Wardrobe Stylist
- Olivia Spitz
- Editor
- Matt Genesis
- Animation and Illustration
- Alexis Vasquez
- Colorist
- Marina Starke
- Title Design
- Michael Mazzitell
- VFX Lead
- Tom Coben
- VFX
- Amit Pujari
- Line Producer
- Rachel Nyberg
- Associate Producer
- Zoe Esser
- Executive Producer
- Patrick Shelton
- 1st AD
- Ben Robertson
- PA
- Kobe Markworth
- PA
- Autumn Morey
Vendors
- Stunts
- OSTA Actionwerks LLC
- Bolt & Camera House
- Cinemechanics
- G&E Rental
- Tasty Lighting
- Camera Support
- Hoffman Media Ranch
- Picture Cars
- Aspen Limo
Special Thanks
- Special Thanks
- Joe Hatch
- Special Thanks
- Don Ram
- Special Thanks
- Cyd Einck
- Special Thanks
- Yoorair.com
- Special Thanks
- City of Minneapolis
- Special Thanks
- Steffanie Musik
- Special Thanks
- Minneapolis Police Department
- Special Thanks
- Upper Harbor Terminal
- Special Thanks
- Lisa Passus
- Special Thanks
- Newmark
- Special Thanks
- David Wright
- Special Thanks
- State Wide Security

























